LAURA

LAURAWEAVER

Resume + Blog

ABOUT ME

Writer. Storyteller. Dreamer. Travel enthusiast.

"Would I rather be feared or loved? Easy. Both. I want people to be afraid of how much they love me." -Michael Scott, The Office

  • Hometown
    Cullman, AL
  • Current city
    San Francisco, CA
  • Languages
    English, French
  • Hobbies
    Travel, Gym, Reading, Baking

Born and raised in the land of sweet tea, barefoot summers and Southern hospitality, I grew up in a small town in North Alabama. Always one to embrace adventure, curiosity led me to yearn for life on a larger scale. In 2009, I was bitten by the travel bug and haven't slowed down since. I have traveled to 20 states, 6 countries, lived four months abroad in Paris and transitioned from life on the East Coast to the West Coast. I am proud to say that these experiences have given me an open-minded, unique and global perspective.

WHAT'S NEXT ON MY BUCKET LIST?
As Vince Lombardi once said, the measure of who we are is what we do with what we have. I'm always looking for opportunities to further develop my skill set, meet new people and see new places. Want to know a little more?

View Experience View Resume (PDF)

EDUCATION

M.S. Strategic Communication

Troy University, 2017

Expected graduation: May 2017

B.A. Public Relations

Auburn University, 2015

Magna Cum Laude

B.A. French

Auburn University, 2015

Magna Cum Laude

Study Abroad

Université Paris Ouest Nanterre La Défense, 2014

Study Abroad in Paris, France
Courses taken: Translation and grammar, Writing, Speaking, and Cinema Workshop


SKILLS

Adobe Creative Suite

Specializing in Photoshop, DreamWeaver, InDesign and Illustrator. Used to create and edit newsletters, one-pagers, infographics, photography, web design and other creative documents.

Microsoft Office Suite

Technically proficient in Word, Powerpoint, Excel and Outlook. Used for presentations, data organization, calendar management and general composition and documentation.

HTML + CSS

Trained in web design and development. Used to code three seperate websites.

Social Media Management

Expert with management of Facebook, Twitter, Instagram, Pinterest, LinkedIn and WordPress.

Research and Analysis

Qualtrics Online Survey Software and Insight Platform. Used for survey distribution, data collection, analysis and cross tabulation.

Database Management

Experience with SAP Business Objects, eTapestry by Blackbaud and On-Site. Used for data housing and integrity, research, market analyses, reporting and querying, web-based marketing.

Written + Verbal

Internal and external communications, press releases, pitching, fact sheets, survey reports, features, listicals, blog posts, presentations and public speaking.

French

Intermediate fluency in the French language and culture. Speaking, writing, reading and listening.


Download Resume (PDF)

EXPERIENCE

The University of Chicago Booth School of Business

West Coast Development Coordinator, 05/2016 to present

Achievements:

  • Conducted a regional market survey of nearly 3,000 alums in the Bay Area through Qualtrics that returned a 10 percent response rate and is currently being used as a basis to create more effective and relevant opportunities of interest to West Coast alumni
  • Conducted market analyses of 8 different areas along the West Coast through WebI and was used by the Booth West Coast regional office to develop its campaign strategy through FY19
  • One of three colleagues who launched the Chicago Booth Spotlight Series events in the Bay Area

Responsibilities:

  • Develops and maintains reports as related to prospect identification, research and cultivation
  • Leads planning, development, execution and follow-up of strategic advancement events
  • Prepares prospect briefings, agendas and materials and participates in prospect strategy
  • Co-produces internal newsletter for the entire team of Booth front-line officers
  • Serves as a liaison and coordinator for campaign launch events in target cities
  • Maintains and updates prospect database for market analyses and strategy development

National Infantry Museum Foundation

Associate Director of Development, 12/2015 - 05/2016

Achievements:

  • Created growth strategies and stewardship for 1775 Society donor membership program that aided in maintaining a 90 percent donor retention rate
  • Researched and updated more than 4,500 records of donor information through eTapestry by Blackbaud
  • Attended three days of Blackbaud’s eTapesty Fundamentals course to enhance data reporting techniques within the organization

Responsibilities:

  • Liaison to high-profile donors, museum visitors, and volunteers facilitating improved outreach and positive regard for the organization
  • Advance goals of the organization through public information outreach, media relations, community relations and foundation advocacy
  • Assist communications department with planning, researching, and writing edits, news, feature articles, commentaries, fact sheets, biographies and newsletters
  • Plan, organize, conduct and evaluate discrete the elements of the foundation's internal information program to help maintain morale, readiness, productivity and retention
  • Maintain and grow the donor database and donor relationship program through eTapestry by Blackbaud
  • Create growth strategies and stewardship for 1775 Society donor membership program
  • Gift processing, acknowledgments and report generation in support of fundraising initiatives
  • Create and edit acknowledgement letters from the president and CEO
  • Part of planning committees responsible for executing information campaigns and events
  • Assist with all fundraising events, activities, sponsorships and direct mail

National Infantry Museum Foundation

Development and Events Intern, 05/2015 - 12/2015

Achievements:

  • Generated original content for use in blog posts, correspondence and social media content that assisted in gaining over 1100 Facebook likes and 600 Twitter followers
  • Designed and distributed a survey through Qualtrics that returned a 15 percent response rate and provided data that was used to create a report as grounds for further development and marketing efforts
  • Actively participated in campaign development committee for all marketing initiatives and events

Responsibilities:

  • Create content to be used for social media, blogs and outreach correspondence
  • Provided research support for grant writing
  • Tracked and updated donor activity through eTapestry by Blackbaud

Capstone Real Estate Investments, LLC

Marketing Assistant at Eagles Reserve Apartments, 02/2015 to 09/2015

Achievements:

  • Recognized by direct managementfor outstanding customer service and professionalism
  • Part of a 6-person team that increased residential sales over 50 percent in 6 months

Responsibilities:

  • Liaison between local university and housing community to build residential volumes and prospect database
  • Managed administrative support tasks, which included: conducting sales calls, documentation, filing work orders, account validation, and email account management

CONTACT

Let's chat about opportunity.

LET'S CHAT